Three things. Every day. Automatically.
SellerSaarthi reads your Amazon Ads data, finds what's broken, and fixes it — with your approval. Here's exactly how, step by step.
Ingest. Analyse. Act.
- 01
Ingest — we pull your data
OAuth via Login with Amazon. We read campaigns, keywords, search terms, placements, and budgets via the Ads API; and orders via SP-API so we can calculate true TACoS. 90-day backfill on first connection, then daily sync.
- 02
Analyse — we find what's wrong
The rule engine runs 6 bid templates, negative keyword detection, and search term harvesting daily. An ML layer surfaces patterns — a keyword that converts at 3 AM but bleeds at noon. Your dashboard shows the three things to fix today.
- 03
Act — we fix it (with your permission)
Every action needs your approval or a rule you configured with thresholds you set. Writes go through SafeWriter: circuit breaker, audit log, 5%-of-daily-budget hard cap. Every change reversible with one click.
Your first 10 minutes
What happens the first time you visit sellersaarthi.com.
- Step 01
Click 'Get my free audit'
On the homepage. No account needed.
- Step 02
Enter your email
We send the audit PDF here. That's all we ask.
- Step 03
Connect Amazon Ads (read-only)
Amazon's LwA screen. Grant read-only access. No writes during audit.
- Step 04
Wait 90 seconds
Our workers pull your 90 days of data and run the audit.
- Step 05
Get your audit PDF
On-screen and by email. Top wasted keywords, top campaigns, savings projection.
- Step 06
Start your free trial (optional)
Full write access. No card required upfront.
A normal day with SellerSaarthi
What your morning looks like after setup.
- Step 01
7:00 AM — WhatsApp digest arrives
Yesterday's numbers: spend, sales, ACoS, TACoS. Actions the platform recommends.
- Step 02
7:05 AM — Approve one action over chai
Message: 'Keyword X has ACoS 68%. Lower bid 25%?' Tap Approve. Done.
- Step 03
10:00 AM — Dashboard check (3 minutes)
The Attention section shows 2 items. You handle one, dismiss the other.
- Step 04
3:00 AM (next day) — Automation runs
Scheduled workers execute approved rules and queued actions.
When something goes wrong
Real scenario: your ACoS jumped from 32% to 48% this week.
- Step 01
Open chat
'Why did my ACoS spike this week?' — in English, Hindi, or Gujarati.
- Step 02
Get a structured answer
Exact numbers, exact cause, exact options — 'Campaign X ACoS rose from 28% to 71%. Keyword Y received +3× clicks at higher CPC. Lower bid or pause?'
- Step 03
Act
Click 'Lower bid by 25%.' Change logged, visible in audit trail, reversible.
The free audit (no signup)
Our lead magnet and our promise. Any Amazon seller can run it without creating an account.
- Step 01
Click 'Get free audit' on the landing page.
- Step 02
Enter your email.
- Step 03
Grant read-only Amazon Ads access.
- Step 04
Wait 90 seconds.
- Step 05
Get your PDF.
Wasted spend, top opportunities, estimated savings.
- Step 06
Soft CTA to start a full trial.
No hard paywall. Ever.
Your data. Your control.
Encryption
AES-256 at rest (AWS RDS + S3). TLS 1.2+ in transit.
Data residency
AWS ap-south-1 (Mumbai). Your data stays in India.
Amazon Data handling
Partner Network Policies. No third-party combining. 30-day deletion if you leave.
Audit trail
Every action logged — timestamp, rule, before/after. Filterable, exportable.
Reversibility
One-click undo on every automated change.
Safety cap
5% of daily budget max per action. Circuit breaker stops writes on error.
Your ads are running right now. Are they working?
Get your free audit in 5 minutes. No signup. No credit card. Just connect your Amazon Ads account and see where your money is going.